Joy's Blog

Are you tired of compromising your values? authentic business communication faith focus joyful copy strategy transformation wordsmatter

This struck a chord with me last night:

Authentic Christians cannot hide Jesus.

You see, I’ve spent many years leaving Jesus at the door so I could be accepted by clients and...

Unsure About What to Write or Say? Do These Six Things. communication copy framework ideas strategy tips writing tips

We've all suffered from "blank-page syndrome." You know, when the cursor on your page just blinks, but you can't think of what to write no matter what you think or do?

Sometimes not knowing what to...

If Nobody Sees, Does It Matter? alignment business communication copy copywriting faith focus ideas joyful copy new normal planning strategy writing tips

As I sat staring at the unchanging red light with no traffic around, that question kept running through my mind.

I was tired of waiting. I needed to get down the road.

And IF I ran the...

What Is Copywriting, And Why Should You Care? business business owner communication copy copywriting entrepreneurs tips

Last week, I had the opportunity to speak during a Virtual Summit about using copywriting to move from Joyless to JoyFUL.

Facilitated like a podcast interview on video, the energy of the live...

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