Is Your Marketing Missing Authentic Joy? Get Tips 👇🏻

The Joy (or Pain) of Creating Marketing Content communications content copy framework marketing strategy tips

You either love it or you hate it.

Some use it as a form of expression. Others use it as a de-stressing tool.

And even others use it as a way to complain and whine while getting nothing done at...

Continue Reading...
5 Ways To Make Your Marcom Dance Like Frosty communications copy marketing tips writing tips

Holiday sentiments are abundant right now, but this one caught my eye:

Dance like Frosty.

Shine like Rudolph.

Give like Santa.

Love like Jesus.

Wouldn't it be wonderful if we could weave this type...

Continue Reading...
Unsure About What to Write or Say? Do These Six Things. communication copy framework ideas strategy tips writing tips

We've all suffered from "blank-page syndrome." You know, when the cursor on your page just blinks, but you can't think of what to write no matter what you think or do?

Sometimes not knowing what to...

Continue Reading...
The Reason Why Your Audience Doesn't Take Action copywriting persuasion tips why writing tip

If you had the opportunity to vacation at an all-inclusive resort for a week, you’d probably get excited. Right?! Me, too. Unfortunately, that’s not what happened to some friends of...

Continue Reading...
Is Your Writing Clear? copy tips writing

Just the other day Robert and I were in the kitchen, and with his back to me, he said: "Will you hand me that?"

"Hand you that what?" I asked.

He turned around and said, "Will you hand me that...

Continue Reading...
Want to Get Unstuck? Do These Things... business success tips writing

Does consistently writing about your business seem like a hurdle to overcome?

From sleep deprivation to not enough hours in the day—the list of excuses…err, I mean 'competing...

Continue Reading...
What Is Copywriting, And Why Should You Care? business business owner communication copy copywriting entrepreneurs tips

Last week, I had the opportunity to speak during a Virtual Summit about using copywriting to move from Joyless to JoyFUL.

Facilitated like a podcast interview on video, the energy of the live...

Continue Reading...