Welcome to My Blog

 

Go Solo Entrepreneur Interview business business owner coaching copywriting entrepreneurs interview lessons

Cat Domingo of Go Solo recently interviewed me to learn more about my business and how I show up in the world. What I loved most about this opportunity was the ability to share tips for anyone...

Continue Reading...
Jumping From First Date to Marriage Proposal alignment authentic copywriting joyful copy strategy success writing tips

The way we approach life and business says a lot about who we are as individuals.

Some see everything as a negotiation.

Al Pacino and Keanu Reeves’ exchange in The Devils Advocate comes to...

Continue Reading...
The Reason Why Your Audience Doesn't Take Action copywriting persuasion tips why writing tip

If you had the opportunity to vacation at an all-inclusive resort for a week, you’d probably get excited. Right?! Me, too. Unfortunately, that’s not what happened to some friends of...

Continue Reading...
Podcast Interview: Kingdom Driven Entrepreneur with Shae Bynes authentic copywriting interview joyful copy podcast
When you listen to this podcast, you'll uncover insights about my journey in life and business over the past few years.
 
After you listen, I'd love to hear your key takeaways. What stood...
Continue Reading...
 
What Are You Focused On? copywriting focus marketing transformation

Humans are like sponges that absorb whatever they're around. What we focus on is what we tend to become more like.

If you keep talking about how your life sucks, then everything around you will...

Continue Reading...
How Life Imitates Deceptive Copywriting Practices copywriting deceptive
Like most, the pandemic hit these people hard because they couldn't work as waiters or cooks like they usually did. And even if they could, the money they earned wasn't providing what they wanted....
Continue Reading...
What Buttons Are You Pushing? authentic copy copywriting framework joyful copy wordsmatter writing tip

I can't believe what he said. Did you read that?

Without skipping a beat, the words he read created anger and action.

The next thing you know, he donated to the campaign and made a point to tell...

Continue Reading...
 
Persuasion vs. Manipulation authentic business copy credibility virtual summit
Manipulation and persuasion date back to the Garden of Eden when seductive words made a forbidden fruit enticing.
It is hard to avoid the two concepts because they have become part of societal...
Continue Reading...
FREE Virtual Summit
If you're a Christ-follower with a business, then THIS Virtual Summit is for YOU!

The lineup of speakers will bless your socks off. WHY? Because each one partners with Jesus in their business in...
Continue Reading...
I Made a Mistake. copywriting entrepreneur framework lessons

Three+ decades ago, I made a mistake that changed me. I should have known better, but I wasn’t thinking straight. 

I think I was caught up in the fanfare of everything, so...

Continue Reading...
Fear versus Love: Which thread are you pulling for sales? copywriting joyful copy writing

Did you know fear is a sell-tactic used by many in today’s marketplace?

Don’t believe me? Google phrases like “use fear to sell” or “how many people use fear to...

Continue Reading...
Is Your Writing Clear? copy tips writing

Just the other day Robert and I were in the kitchen, and with his back to me, he said: "Will you hand me that?"

"Hand you that what?" I asked.

He turned around and said, "Will you hand me that...

Continue Reading...