Everywhere we look people are talking about creating goals for the new year.

At its core, goal creating is about change and transformation.

Creating transformation is a good pursuit anytime — not just at the beginning of a new year.

No matter what you want to achieve, creating goals formalizes a game plan to help you get from point a to point b.

Setting new goals creates growth opportunities to help push beyond your self-imposed limitations by exploring the unknown.

Do You Suffer...

You've probably figured out that I'm a copywriter and marketer who is passionate about scuba diving.

Playing the role of an underwater tourist makes me do a happy dance.

Finding lessons from diving that apply to business and life that can help others is my jam.

In my 12+-year diving "career," I've always wanted to go diving on my birthday.

With more than 600 dives under my belt, January 19th never seemed to work out for a diving adventure.

I'm hopeful that this year is different.

Weather...

’Tis the season when everyone reflects on where they have been over the past year.

We all seem to play the reflection game in one way or another.

If you’re like me, you’ve probably asked yourself, “What did I accomplish?”

And then you dive a little deeper unpacking the “wins” and “losses” to analyze what you could have done differently.

When you’ve walked through your year in review, did you discover that it went the way you expected?

Did...