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How to Stuff Your Sales Copy with Power Words (Podcast Interview)

 

Your website, emails, landing pages, and social posts all rely on words.

But are you using the right ones?

Today's online world makes skilled copywriting important for everything you...

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Are You Just Splooshing Around or Making Real Progress?

It's no secret that I’m addicted to water adventures.

(Anytime there’s an opportunity to do something on or in the water—I dive in.)

Our latest excursion involved whitewater...

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Are You a Doer or a Dreamer?

 

Goals. Dreams. Desires.

We all have them.

Some of us make plans and follow through.

...While others are content to sit on the sidelines and dream about the possibilities.

No matter what...

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FEAR: Face Everything And Rise

A friend of mine posted on Facebook that she was freaking out about an impending storm not that long ago. In the post, she asked her friends to say things to calm her.

A Panic Attack...
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How an Audition for The Voice is Like Preparing for a Product Launch

Isn't it interesting how the process for many things in life align with the steps we take for projects in our own businesses?

There is so much to learn from others that can help any project...

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The Case Against Guarantees Without Risks

It’s a fact:  If you’re going to see results with a project or task, then you have to invest time preparing for the main event.

It is critical to learn best practices, study the...

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The Secrets for Connecting with Customers & Prospects

You’ve invested a lot of time creating solutions to make life easier for your ideal customers.

You already have customers using your solutions, but you want to grow your business and...

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Why Genuine Listening is Important: 7 Ways to Connect with Others

Marketing has been around in some form or fashion since the mid-1400s. The various mediums and methods have changed over time. But through its evolution, the skill of listening has remained a core...

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The Impact of Random Acts of Appreciation

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If you’re anything like me, you feel an internal drive to help others succeed and reach their goals.

You probably spend hours pouring over the right way to position something as you write copy...

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When Connecting with Customers, One-Size-Fits-All, Right?!

I spend a lot of time with the “President” and “COO” of my business.

These two influencers also happen to be my furry-sons—Quigley and Paisley.

No surprise that they...

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